Driving Logistics Software Adoption Through User Centricity

In today’s competitive logistics landscape, time, the accuracy of data, real-time communication and visibility are essential. Most companies have implemented certain technology solutions to keep pace with the changing landscape. However, from our experience, only the companies that have understood a central principle are reaping the full benefits of their investments. That principle is an uncompromising focus on User adoption and engagement. Some of the world’s most successful technologies are those that place the user first while developing, testing and releasing products. The needs of the logistics industry and their field force are unique and filled with operational challenges.Motivating employees…